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Comparing Features and Advantages of Storyblok and WordPress CMS

Choosing the right CMS can feel overwhelming. Many options seem similar, making it hard to know what’s best for your business. This article breaks down the key differences between Storyblok and WordPress to help you make an informed decision.

Author

Matej

CategoryDevelopment

Overview

Storyblok

Storyblok is a SaaS-based headless CMS that relies on an API, providing users with an easy-to-use and flexible interface for managing content. Unlike traditional CMS platforms, Storyblok is headless, meaning it doesn’t include a front-end. Instead, it offers tools and support for building the front-end with the technology of your choice.

headless-diagram

It simplifies backend maintenance, supports modern technologies, and delivers strong security, excellent performance, an incredibly fast CDN, and advanced image services.

Storyblok is flexible, designed for content management and organization, and works seamlessly for websites, web applications, mobile apps, and as a CMS for various e-commerce services.

While it offers robust features for larger teams and complex projects, experienced web agencies can also use Storyblok to quickly develop simple, high-quality presentation websites. These solutions are scalable and adaptable, making them ideal for future growth.

WordPress

WordPress is a traditional, all-in-one CMS originally designed for blogging, where it performs exceptionally well. It’s simple to use, featuring a user-friendly dashboard that requires minimal technical expertise.

monolithic-diagram

As a monolithic solution, WordPress has its backend and front-end built in PHP. Its widespread popularity and long history have resulted in a vast array of themes and plugins, many of which are either free or inexpensive.

Creating a website or basic e-commerce solution with WordPress doesn’t require technical skills. Its block-based editor, Gutenberg, enhances user experience and streamlines the process of designing custom front-end themes.

Although WordPress was initially intended for blogs and simple websites, skilled developers can adapt it into a headless CMS. This allows integration with modern front-end technologies to create distinctive and highly customized user experiences.

Detailed Comparisons:

Ease of use

The ease of using either platform largely depends on how it is configured during development.

For WordPress, theme creation allows developers to customize the maintenance experience for end-users, while in Storyblok, structuring content blocks can be tailored to user needs. The development team's choices significantly impact the platform's intuitiveness, making it crucial to select an experienced agency.

Both systems are straightforward and easy to maintain when properly set up, but custom solutions offer even more flexibility tailored to specific requirements.

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Storyblok
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Wordpress

Dashboard UI

Both platforms offer additional sections for managing global settings and feature-specific configurations, ensuring a smooth content management experience.

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Storyblok

Storyblok organizes content under a “Content” section, where developers collaborate with clients to create a structure that meets the product’s unique requirements.

WordPress provides predefined sections like "Pages" and "Posts," with the ability to add more entities. This structure gives users a clear overview of content types.

wp-ui
Wordpress

Themes

WordPress stands out for its extensive library of plugins. For almost any feature(basic or advanced) a plugin exists, often at a low cost. However, cheaper plugins can create security risks, require regular maintenance, and sometimes cause compatibility issues.

Storyblok offers fewer plugins, but they are developed according to strict standards and updated regularly, ensuring reliability and security. While WordPress has a larger selection, both platforms provide excellent documentation for developers to create custom plugins when needed.

Plugins

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WordPress

WordPress stands out for its extensive library of plugins. For almost any feature-basic or advanced-a plugin exists, often at a low cost. However, cheaper plugins can pose security risks, require regular maintenance, and sometimes create compatibility issues.

Storyblok offers fewer plugins, but they are developed according to strict standards and updated regularly, ensuring reliability and security. While WordPress has a larger selection, both platforms provide excellent documentation for developers to create custom plugins when needed.

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Storyblok

Security

Storyblok, as a SaaS platform, maintains its system and ensures plugin quality, providing a high level of security.

WordPress, being open-source, allows anyone to develop plugins, which increases the risk of vulnerabilities if plugins are poorly maintained or selected by someone without technical expertise. Regular maintenance and careful plugin selection are crucial for ensuring security.

E-commerce

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WordPress

WordPress can transform into an e-commerce platform using the WooCommerce plugin, allowing users to create small and medium-sized webshops with minimal technical knowledge. For custom themes, WordPress can deliver unique, high-standard solutions when handled by the right team. However, it’s not ideal for complex or large-scale e-commerce setups.

Storyblok is a pure CMS without native e-commerce capabilities. While it can integrate with most e-commerce systems, such solutions are typically suited for enterprise-level shops due to their complexity and cost.

sb-ecommerce
Storyblok

Flexibility and adaptability

Storyblok’s headless architecture and API-first design make it extremely flexible. Its "Component-Based Content Management" approach allows developers to create intuitive editor experiences while maintaining a data-driven structure. Custom field types and logic can be added when needed, offering unparalleled adaptability for specific or complex requirements.

WordPress, with its Gutenberg block editor, provides flexibility for custom themes. While pre-made themes can be enhanced using plugins, the true potential of WordPress shines with custom themes where developers have access to advanced features like conditional fields and multilingual capabilities. However, relying heavily on plugins without proper technical knowledge.

Compatibility with modern technologies

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WordPress

WordPress, though monolithic, offers REST API capabilities, enabling its transformation into a headless CMS. This allows integration with modern front-end technologies like React, Angular, Vue, or Astro. However, using WordPress in a headless setup adds complexity and limits plugin functionality, making it less suitable for highly complex projects.

Storyblok is inherently headless, with stable libraries for seamless integration into modern technologies. Its design facilitates the creation of modern, high-performance solutions, making it a better choice for complex and innovative projects.

sb-modern
Storyblok

Integration with other tools

Storyblok’s API-first approach makes it easy to integrate with modern applications, web solutions, or tools via API connections.

WordPress has a vast library of plugins that enable integration with various tools. For specific business needs, there’s often a plugin available, offering significant flexibility for less complex requirements.

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Storyblok
wp-integrations-o
Wordpress

Support and communities

WordPress boasts a massive global community with extensive resources, documentation, and answers to almost any question.

Storyblok has a smaller but highly active and helpful community, primarily on Discord. Its documentation is detailed and precise, ensuring users receive clear guidance when needed.

Preview and Live Editing

Storyblok excels in live editing, offering real-time previews across different environments (live, staging, development).

WordPress loses its preview capabilities if used as a headless CMS. In its traditional setup, it provides reliable preview features through the Gutenberg editor.

SEO opportunities

Storyblok’s headless nature allows developers to implement tailored SEO solutions specific to a business’s needs.

WordPress offers ready-made plugins that simplify SEO tasks, including content optimization and page analysis. Some plugins even utilize AI to help continuously improve site performance.

Costs and licensing

WordPress is free to use, but additional costs can arise from premium themes, plugins, hosting, and maintenance.

Storyblok starts at €99 per month, with pricing increasing for more complex solutions. While its cost is higher, the investment pays off with excellent performance, system stability, and included features like CDN services and automatic updates.

Blogging/Presentational website

WordPress is an excellent choice for blogging and presentation websites due to its ready-made plugins and themes. Whether using a free theme or a custom solution, WordPress can deliver a high-quality result.

Storyblok, while requiring more effort for basic setups, is ideal for creating high-performing, modern websites with features like custom workflows, versioning, comments, and auto-saves.

Accessibility

Many WordPress themes, especially free ones, fail to meet accessibility standards. Custom solutions, however, can be designed to address these shortcomings.

Storyblok supports accessibility through its flexible architecture, allowing developers to implement high standards across custom projects.

Dashboard Performance

When comparing dashboards purely as CMS interfaces, Storyblok outshines WordPress. Storyblok’s dashboard is extremely fast, free from errors, and provides clear, descriptive messages to guide users.

WordPress’s dashboard is user-friendly but can become slower and more cluttered, depending on the number of installed plugins and themes. Regular optimization and maintenance can help mitigate these issues.

Editors

The main difference lies in how each platform handles content editing.

wp-editor
WordPress

In WordPress, editors can preview each section directly, simplifying editing and providing a clear visual representation within the admin interface.

Storyblok allows customization of the admin interface. Content fields can be displayed in a sidebar or as a form, depending on user preference. Both platforms offer powerful editors that are intuitive for beginners and feature-rich for advanced users.

sb-editor
Storyblok

Asset Caching

Storyblok uses "Amazon CloudFront" to store and heavily cache assets. Even when functionalities like cropping, resizing, or blurring images are applied, the caching ensures outstanding performance. Developers can define or dynamically generate image sizes as needed.

WordPress requires predefined image sizes for optimization. However, plugins are available to dynamically generate images on demand, which improves performance and reduces manual setup. There are also many plugins for CDN integrations that can be configured at any point.

Front-end Performance

Front-end performance in WordPress depends largely on the chosen theme, plugins, and hosting setup. Custom themes can improve performance but still fall short of the possibilities offered by modern technologies.

Storyblok, as a headless CMS, has a significant advantage. Its reliance on modern front-end technologies like Next.js or Astro, combined with asset caching via Amazon CloudFront, ensures superior performance and scalability.

Scalability

Storyblok offers excellent scalability due to its headless design. Adding new features or scaling resources is straightforward, with just a few clicks needed to upgrade plans or assign additional front-end resources.

WordPress requires more effort to scale, especially for high-traffic websites. Running multiple instances or optimizing server configurations is often necessary, making scalability more complex.

Multilanguage support

WordPress does not natively support multilingual functionality but offers many plugins that handle translations effectively. High-quality plugins can minimize potential issues, provided they are regularly maintained.

Storyblok has built-in multilanguage support and additional plugins for advanced translation features. Developers can even program custom paths for personalized multilingual experiences.

User roles and access

Storyblok allows for detailed customization of user roles and permissions directly from the dashboard. Administrators can define which roles can modify workflow statuses, view specific blocks, or access certain content. These options make it ideal for larger teams and complex requirements.

WordPress doesn’t natively support custom user roles, but plugins can be used to add this functionality. These plugins offer extensive options, including the ability to create members who can access specific parts of the application without full admin rights.

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Wordpress

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Use cases

Storyblok is used as a CMS for websites, web applications, mobile applications, as an omnichannel CMS, but always only as a CMS, and it works great for all types of businesses and team sizes.

WordPress was primarily designed as a blogging tool, but over time it has progressed and various plugins have been developed. Today you can use it for blogging, websites with various integrations, e-commerce, or headless and connect it with modern technologies. It should be noted that if you use it for anything other than a monolithic website, then you should consider whether it would be better to use other technologies for the product.

Conclusion

Storyblok and WordPress each have their strengths and are suited for different needs.

  • Choose Storyblok if you require a scalable, modern solution built with high standards and are willing to invest in a customizable setup. It’s ideal for teams expecting growth or businesses that demand a high-performance, future-proof system.

  • Choose WordPress if you need an affordable, user-friendly option for blogging, basic websites, or small e-commerce setups. Its extensive plugin library and themes provide flexibility, but it’s better suited for simpler projects.

Both platforms have their merits, and the right choice depends on your product’s needs, budget, and long-term goals. Consulting with experienced developers can help you select the best solution tailored to your requirements.

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